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Batch 21

Advanced Strategic Management Programme - Leading with AI

Lead with Strategic Vision, Certified by IIM Kozhikode

  • 2-Day In-Person Immersion at IIM Kozhikode Campus
  • Strategic Applications of AI, GenAI and Agentic AI
  • Hands-On Strategic Simulations & Case-Based Learning
  • Business Applications of Artificial Intelligence for Strategic Growth
  • Applied Capstone with a Live Consulting Project Option
  • Industry Expert-Led Sessions Across Strategy, Innovation & Transformation

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Technical Orientation

DURATION

1 year, Live Online sessions

PROGRAMME FEE

Applicable Taxes will be charged at checkout

ELIGIBILITY

Graduates or Diploma Holders should have 7 years or 5 years of work experience post Postgraduation.

Unlock Your Potential

Emeritus is collaborating with IIM Kozhikode to help you unlock transformative career growth. Limited seats to success available. Claim yours now.

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Build Strategy for an AI-Driven Business Landscape

Business Applications of AI | Robust AI Strategy | Digital Transformation

Hear from Professor M. K. Nandakumar on What Sets This Strategic Management Programme Apart

Programme Director of IIM Kozhikode's Advanced Strategic Management Programme (ASMP) providing insights about the programme and how it prepares leaders for global business challenges

    What is the IIM Kozhikode Advanced Strategic Management Programme?

    The Professional Certificate Programme in Advanced Strategic Management Programme is a 12-month, live online executive education programme from IIM Kozhikode, priced at INR 3,04,000 + GST. Designed for experienced executives, the programme covers the complete strategic management cycle, supported by finance, economics, digital transformation and strategic analytics. A dedicated module explores the applications of AI, Generative AI and Agentic AI in strategic decision-making and business transformation.

    Participants apply their learning through business cases, strategy simulations and a Capstone Project, with the option of undertaking a live consulting project.

    • Build strategies from formulation through enterprise-wide execution

    • Evaluate strategic choices with financial, economic and data-driven insights

    • Apply AI, Generative AI and Agentic AI to strategy and business transformation

    A Distinctive Capstone Journey

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    Highlights of the IIM Kozhikode Advanced Strategic Management Programme

    This online strategic management programme combines end-to-end strategic management with financial and economic reasoning, digital transformation, strategic analytics, and the strategic applications of AI, Generative AI and Agentic AI. Participants learn through live online sessions, business cases, simulations, masterclasses and an applied Capstone Project.
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    150+ Hours of Live Online with IIM Kozhikode Faculty

    Learn from IIMK faculty through interactive sessions on strategic management, decision-making, and business transformation.

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    End-to-End Strategic Management

    Cover the complete strategy cycle, from environmental analysis and formulation to organisation-wide execution.

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    AI, GenAI and Agentic AI for Business Strategy

    Explore applications in strategic decision-making, business transformation and sustainable competitive advantage.

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    2-Day Campus Immersion at IIM Kozhikode

    Engage in peer learning and leadership discussions with senior professionals, and faculty at one of India’s top IIMs.

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    Capstone Project Guided by IIMK Faculty

    Diagnose a real organization’s strategic challenges and develop actionable recommendations, with a live consulting option.

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    Case-Based Learning and Strategic Simulations

    Apply strategic frameworks to business cases and simulations focused on specific management concepts.

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    Live AI Masterclasses with Industry Experts

    Explore AI-led customer insights, enterprise scaling, innovation, growth and organisational readiness.

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    IIM Kozhikode Executive Alumni Certification

    Earn prestigious IIM Kozhikode executive alumni status and join a powerful network of business strategy professionals.

    Note:

    • The programme highlights presented above are approximate, and subject to change depending on the availability and expertise of the teaching faculty, as well as the programme's desired outcomes.

    • The primary mode of learning for this programme is via live online sessions with faculty members. The recorded videos and learning material will be available throughout the duration of the programme.

    • Study materials will be provided in either electronic or hard copy format, per the respective programme's requirements. For learners residing in India, any courier charges will be borne by the institution. For international learners, courier charges for physical study materials shall be borne by the learners themselves.

    Who Should Apply for the IIM Kozhikode Advanced Strategic Management Programme?

    The IIM Kozhikode Advanced Strategic Management Programme is designed for experienced executives who shape strategic decisions, lead business or functional priorities, or are preparing for broader enterprise-level responsibilities.

    • Strategy, Consulting and Corporate Planning Professionals: Strategy Heads, Corporate Planning Managers, Strategy Consultants, Management Consultants and Chiefs of Staff seeking to strengthen strategy formulation, evaluation and execution.

    • Business Leaders and Entrepreneurs: Founders, Business Owners, Vice Presidents, Directors, General Managers, Business Heads and Business Unit Heads looking to evaluate growth opportunities and shape enterprise-wide strategy.

    • Functional Heads and Senior Managers: Experienced professionals across marketing, finance, operations, sales, supply chain, product and business development seeking to align functional priorities with business strategy.

    • Digital, Analytics and Transformation Leaders: Digital Transformation Heads, Analytics Leaders, Technology Leaders, Innovation Heads and Transformation Managers looking to connect digital transformation, analytics, AI, GenAI and Agentic AI with strategic business priorities.

    Eligibility: Graduates or Diploma Holders should have 7 years or 5 years of work experience post Postgraduation.

    IIM Kozhikode Advanced Strategic Management Programme Curriculum

    This strategic management programme with AI features an 11-module curriculum spanning strategy formulation, competitive advantage, finance, growth, execution, digital transformation and strategic analytics. It also covers the strategic applications of AI, Generative AI and Agentic AI, supported by business cases, simulations and a Capstone Project.

    • Introduction to Strategy — Past, Present and Future

    • Strategic Consulting and Strategic Planning

    • Foundations of Strategy Formulation

    • Planned vs Emergent Strategy

    • Environmental Uncertainty and Strategic Planning

    • Scenario Planning

    • Analyzing the Macro-Environment

    • Industry Analysis and Competitive Dynamics

    • Measuring and Reporting Financial Position and Financial Performance

    • Cash Flow Analysis

    • Analyzing and Interpreting Financial Statements

    • An Overview of Management Accounting

    • Making Capital Investment Decisions

    • Managing Working Capital

    • The Critical Concepts of Economics

    • Fundamentals of Supply and Demand

    • Economics of Uncertainty

    • Capital, Interest and Profits

    • An Overview of Macroeconomics

    • Economic Growth

    • Firm Resources and Capabilities

    • Value Creation and Value Chain

    • Competitive Advantage and Its Sustainability

    • Competitive Strategy: Cost Leadership, Differentiation and Focus

    • Blue Ocean Strategy

    • Business Strategy in a Globalised, Digital and Highly Regulated World

    • Aligning Functional Strategies with Business Strategy

    • Operations and Supply Chain Management Strategy

    • Marketing Strategy: Customer Experience and Market Growth

    • Pathways to Growth: Build, Buy or Ally

    • Vertical Integration and Diversification Strategy

    • Achieving Growth Through Acquisitions

    • Making Strategic Alliances Work

    • Internationalisation Strategies

    • Organisational Structure and Strategy Implementation

    • Organisational Culture and Strategy Implementation

    • The Role of Organisational Communication in Strategy Implementation

    • Strategy Implementation Using Analytics

    • Implementation Risks and Mitigation

    • Innovation Strategy and Competitive Advantage

    • An Overview of Design Thinking

    • Commercializing Innovation: From Ideas to Value

    • Strategic Leadership

    • Balanced Scorecard

    • ESG Strategy

    • Corporate Governance and Boardroom Leadership

    • Diagnosing, Planning and Preparing for Negotiations

    • Distributive and Integrative Negotiation Strategies

    • Ethical Dilemmas in Negotiation

    • Process and Situational Variables: Trust, Composition of Parties and Teams, Stakeholders and Roles

    • Negotiating Across Cultures

    • Digital Transformation Strategy and Leadership

    • Business Analytics and Data-Driven Decision Making

    • Business Model Canvas

    • Business Model Innovation in the Digital Age

    • Platform and Ecosystem Strategy

    • AI Foundations for Strategic Leaders

    • AI Strategy and Competitive Advantage

    • AI in Strategic Decision-Making: Augmenting Analysis, Forecasting and Scenario Planning

    • Generative AI for Business Transformation

    • Agentic AI Business Applications

    • Responsible AI: Ethics, Governance and Regulation

    • Integrative Strategy Simulation

    • Capstone Project

    Note:

    • Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours. Case studies, real world examples and numerical illustrations are an integral part of multiple modules included in the course.

    • The primary mode of learning for this programme is via live online sessions with faculty members.

    • The recording of the live sessions will be made available to the participants until the duration of the programme

    How Does the IIM Kozhikode Advanced Strategic Management Programme Use Applied Learning

    Advance Your AI Strategy through Live Masterclasses

    This strategic management with AI programme includes live masterclasses led by industry experts, offering practical perspectives on creating and scaling business value with AI across customer experience, enterprise transformation, innovation and organizational change.

    AI-Driven Customer Experience and Competitive Intelligence

    Explore how AI can strengthen customer experience and generate sharper competitive insights.

    Scaling AI Across the Enterprise

    Understand how organizations can move from isolated AI pilots to enterprise-wide business value.

    Creating Business Value with AI

    Examine how AI can support innovation, identify growth opportunities and strengthen competitive advantage.

    Building AI-Ready Organizations

    Understand the change management capabilities required to support organisation-wide AI adoption.

    Apply Strategy Through a Hands‑On Capstone Project

    The Capstone Project enables participants to apply strategic management concepts to a real organization. Work in groups and analyze the organization's external environment, industry, resources and capabilities, business model and financial position to diagnose strategic challenges and develop actionable recommendations. Participants may also use analytics and AI tools covered in the programme to support their research and analysis.
    Choose between two project formats: an Analytical Project or a Consulting Project
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    Analytical Project

    Study an organization using publicly available information and develop a comprehensive strategic analysis with actionable recommendations.

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    Consulting Project

    Identify an organization willing to engage with the team, work with its management on a specific strategic challenge and develop recommendations the organization can act upon.

    Apply Strategic Concepts through Focused Business Simulations

    This strategic management programme includes short, focused simulations that place participants in decision-making roles and bring specific strategic management concepts to life. Participants evaluate business choices, observe their consequences and connect the experience to relevant strategic frameworks through structured debriefs.
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    Strategy Simulation: The Five Forces

    Experience how industry forces interact and influence competition, bargaining power and profitability.

    Key concepts: Industry analysis, competitive dynamics and industry profitability

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    Strategy Simulation: Value Champion

    Make value-chain decisions across production, procurement, staffing, product features and delivery to balance cost and customer value.

    Key concepts: Value chain, value creation and competitive advantage

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    Clash of Two Giants: Competing in the Age of Platforms

    Develop pricing and R&D strategies while responding to network effects, platform quality and competitor moves.

    Key concepts: Platform strategy, network effects and ecosystem competition

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    International Business Simulation: Market Entry

    Select international markets, choose entry modes and make operating decisions while managing business risks.

    Key concepts: International strategy, market entry and risk management

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    Strategic Innovation Simulation: Back Bay Battery v3

    Allocate R&D investments across existing and emerging technologies while balancing current performance with future growth.

    Key concepts: Innovation strategy, disruptive technology and portfolio decisions

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    Strategy Simulation: The Balanced Scorecard

    Choose a strategy, develop a scorecard and use performance feedback to refine execution across multiple rounds.

    Key concepts: Strategy maps, performance measurement and strategy execution

    Apply Strategic Frameworks through Real-World Business Cases Studies

    The IIM Kozhikode Advanced Strategic Management Programme uses business cases to place participants in the role of strategic decision-makers. Participants analyse complex organisational situations, evaluate alternative courses of action and apply relevant strategic frameworks to recommend a way forward.

    Academic Orientation: January 3, 2027

    Session Timing:

    Every Sunday, Sunday 10:00 AM to 1:00 PM

    What Will You Learn in the IIM Kozhikode Advanced Strategic Management Programme?

    The Advanced Strategic Management programme- Leading with AI by IIM Kozhikode develops the capabilities to analyze strategic opportunities, formulate value-creating strategies, evaluate complex choices, lead strategy implementation and assess AI-enabled opportunities for business transformation and competitive advantage.

    • Formulate Business and Growth Strategies: Analyse the macro-environment, industry dynamics, competitive forces and organizational capabilities to formulate competitive, functional and growth strategies.

    • Make Financially Informed Strategic Decisions: Evaluate business performance and strategic choices using financial statements, cash flows, economic principles and investment concepts

    • Lead Strategy Execution and Organizational Change: Align structure, culture, communication, analytics, innovation and performance measurement with strategic priorities.

    • Leverage AI for Strategy and Transformation: Use AI, Generative AI and Agentic AI to strengthen decision-making, business model innovation and enterprise transformation while considering responsible AI and governance

    • Apply Strategic Learning to Business Challenges: Integrate market, financial, competitive and organizational insights through simulations and a Capstone Project to develop actionable recommendations and implementation plans.

    Certificate of Completion issued by the Indian Institute of Management Kozhikode for the Advanced Strategic Management Programme, displaying the IIM Kozhikode logo, programme title, participant name placeholder, dates, and authorised signatures.

    Prestigious IIM Kozhikode Advanced Strategic Management Programme Certificate

    Participants who successfully complete all evaluation components with minimum passing marks and meet the minimum 75% attendance requirement are awarded a Certificate of Completion for the Advanced Strategic Management Programme by IIM Kozhikode.

    Participants who meet the attendance requirement but are unable to clear the evaluation criteria receive a Participation Certificate recognising their engagement in this strategic management certification programme.

    Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Kozhikode.

    Programme Director of the Advanced Strategic Management Programme by IIM Kozhikode

    M-K-Nandakumar

    Prof. M. K. Nandakumar, PhD

    Professor, Strategic Management

    Dr. M.K. Nandakumar is a Professor at the Indian Institute of Management Kozhikode (IIMK). He is a member of the Peer Review College of the British Academy of Management and a...

    Industry Expert

    Andrea-Stone

    Andrea Stone

    Founder, Leadership Coach ( LinkedIn Top Voice)

    With over 25 years of experience in marketing and product roles in global technology industries and in leadership development, Andrea has led teams across Asia and Europe.
    ...

    Please note that the designated industry expert for the programme is subject to change after the programme commences.

    Industry Experts' sessions could be scheduled on a different time zone, depending on speaker availability.

    IIM Kozhikode Executive Alumni Status Benefits

    On successful completion of the IIM Kozhikode Strategic Management course, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode. The benefits include:

    • Eligible to receive Publications and Newsletters of IIMK periodically

    • Online access login details to Kasebook (Online Alumni Portal)

    • Issuance of Alumni Identity Card

    • Availing MDC/Guest Rooms at prevailing rates subject to availability

    Note: The Executive Alumni benefits are subject to the discretion of IIM Kozhikode.

    How Past Participants Benefited from the Advanced Strategic Management Programme

    Past participants of the Advanced Strategic Management Programme by IIM Kozhikode consistently highlight how the programme strengthened their strategic mindset, analytical skills, and decision-making capabilities. Many found the modules on strategy, economics, finance, and analytics tools particularly impactful, enabling them to build stronger business models and apply structured reasoning to real-world challenges.

    The simulation exercises emerged as a favourite among learners, offering a dynamic, hands-on environment to experiment with business strategies and understand the consequences of key decisions. Participants noted that this practical exposure deepened their understanding of organisational dynamics and improved their ability to think critically at a leadership level.

    Overall, participants describe the programme as transformative, equipping them with enhanced analytical ability, sharper decision-making skills, and a renewed strategic outlook essential for senior leadership roles.

    What Participants Say About the Advanced Strategic Management Programme by IIM Kozhikode

    Participants of the Advanced Strategic Management Programme by IIM Kozhikode share how the programme helped them apply strategic frameworks, strengthen decision‑making, and approach real‑world business challenges with greater clarity and confidence.
    After completing the programme, I was able to actively apply the learnings gained, especially from the Analytics and Decision making tools. This helped me build clearer and stronger business growth models....
    IIMK-ASMP-Dinesh-Agaskar
    Dinesh Agaskar
    CEO, Nemera International Co. Ltd.
    The modules covering Strategy, Economics and Finance, were the standout features of this programme for me. I have been a part of various strategy teams for some time now, but have gained an enhanced analytical ability after completing this programme....
    IIMK-ASMP-Raghuraj-Venkatapur
    Raghuraj Venkatapur
    Senior Advisor Architect/Azure Capability Lead, DXC Technology
    I really liked and enjoyed Simulation module of the course. It helped me to think more on company strategies and how important is the decision making in any business.
    IIMK-ASMP-Purushottam-Mukkundi
    Purushottam Mukkundi
    Regional Sales Operations Manager - Siemens Energy
    The curriculum was rigorous and demanding, but it provided a solid foundation in strategic management principles and practices. The highlight of the programme was undoubtedly the opportunity to visit the serene IIMK campus and spend a memorable day with our esteemed facilitator, Professor Nandakumar, and our wonderful course mates....
    Donald Mitchell
    Donald Mitchell
    Associate Director - HR Talent Kyndryl

    How the Advanced Strategic Management Programme by IIM Kozhikode Addresses Strategic Leadership Challenges

    Strategic Leadership Challenge

    What You Gain through this strategic management course

    Leadership Impact

    Senior professionals move beyond execution but lack enterprise‑level perspective.

    Build structured strategic thinking through the Advanced Strategic Management Programme, one of the IIM Kozhikode online courses focused on strategy formulation and competitive advantage

    Increased effectiveness in contributing to enterprise‑level strategy discussions.

    Strategic decisions must be made under uncertainty and incomplete information.

    Develop judgement through hands‑on strategic simulations and applied learning in this advanced management programme, strengthening real‑time decision‑making.

    Greater confidence in evaluating options and making right strategic choices.

    Leaders participate in growth initiatives without clear frameworks to assess scale.

    Gain proven frameworks for growth and expansion through the Advanced Strategic Management Programme by IIM Kozhikode, applying structured strategic thinking and enterprise‑level analysis.

    Improved ability to assess and support sustainable growth strategies.

    Strategy often remains siloed within functions, limiting organisational alignment.

    Build cross‑functional and enterprise‑level understanding through this strategic management course, integrating finance, functional strategy, and governance perspectives.

    Stronger alignment across functions and more holistic strategic thinking.

    Strategy concepts are learned but not always applied to real business challenges.

    Apply learning through a faculty‑guided capstone that is central to earning the advanced strategic management certificate from IIM Kozhikode.

    Ability to translate strategy into actionable recommendations and execution plans.

    Frequently Asked Questions About the Advanced Strategic Management Programme by IIM Kozhikode

    The Advanced Strategic Management Programme by IIM Kozhikode is a one year strategic management course online designed for experienced professionals to refine enterprise‑level strategic thinking, leadership judgement, and decision‑making capability. The programme focuses on advanced strategic frameworks for managing organisations in dynamic and competitive business environments, with strong emphasis on real‑world application.

    The strategic management programme by IIM Kozhikode is ideal for senior management professionals, business leaders, and experienced managers looking to advance their strategic management skills. It is also suitable for those aspiring to take on senior leadership roles that require high-level decision-making and strategic oversight.

    The Advanced Strategic Management Programme covers a range of advanced topics including strategic planning, corporate strategy, leadership in complex environments, innovation management, global business strategies, and digital transformation. It is designed to enhance strategic thinking and execution skills.

    This IIM Kozhikode online course is specifically tailored for senior- mid level professionals who already have substantial management experience. It emphasizes advanced strategic concepts and their application in real-world scenarios, offering deeper insights compared to other senior management programs.

    Participants benefit from IIM Kozhikode's expert faculty, a curriculum that blends theory with practical application, and the opportunity to network with peers and industry leaders. The programme also enhances one’s credentials, positioning participants for higher leadership roles.

    The Advanced Strategic Management programme incorporates case studies, live projects, simulations, and peer discussions to ensure that theoretical knowledge is effectively applied to real-world business challenges. This practical approach helps in solidifying the concepts learned.

    The IIMK Advanced Management Programme stands out due to its focus on the latest strategic management practices, the involvement of experienced faculty, and its rigorous, application-oriented curriculum. It is tailored to meet the needs of senior executives who face complex strategic challenges.

    Participants have opportunities to network with peers from diverse industries, IIM Kozhikode alumni, and faculty through interactive online classes, group discussions, and the on‑campus immersion. These connections can be invaluable for career growth and staying updated with the latest industry trends.

    Yes, the programme is designed to equip participants with advanced strategic management skills that are critical for senior leadership roles. Graduates often find that the knowledge and networks gained from the programme significantly enhance their career prospects.

    Student Loan Available

    Below EMI plans are available for the Programme Fee: INR 2,98,000 + GST / AED 14,070

    Programme Fee

    Full Fee with GST

    Tenure (months)

    EMI

    INR 3,04,000 + GST

    INR 3,58,720

    48

    INR 10,395

    Note:

    • The above EMI's are indicative. The EMI's offered by each of the loan providers might vary from the above figures, depending upon tenure and loan amount to be disbursed.

    • Other EMI tenures available (Months): Propelld: 6/12/18/24/30/36/42/48

    • This loan facility is only available to learners residing in India.

    Elevate your career with this programme!

    Flexible payment options available.

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